Bellwork: Please put your Chromebook away :)
Today's Agenda:
- Snowball Fight
- Write ONE descriptive word for a person who uses the product/watches the show
- Ex. age, gender, ethnicity, interests, income level, etc.
- Intro to Markets: Targeting & Segmentation
- Google Trends
- Chobani vs Yoplait
- Coke vs Pepsi
